During her childhood, de Koning was already keen on everything shiny and gold. Over the years, that love turned into a hobby, by fashioning stunning rings, beautiful necklaces and more wearable art during her time as a lawyer. However, less than two years ago, she decided to go for it and opened up her own studio in Utrecht. De Koning made this decision after selling the dance school she began after quitting her career in court – laughing: “Yes, I guess I am just someone with a lot of passions.” She admits that it took quite some time before she believed that she could truly succeed in this business.