“Amicimi is an app on your smartphone that, if needed, can let people know where you are,” explains Van Quickenborne. “You activate it with a remote control. With one push of the remote, it starts the app and, if necessary, alarms security company Securitas. So you don’t have to find your phone first and open it. That is what the remote is for.” It then automatically sends your details and location to an Alarm Receiving Centre (ARC) and starts a sound recording. When needed, the ARC contacts the emergency services. Another innovative feature of Amicimi is FollowMe. With this, you can let Amicimi contact yourfriends after a certain period of time like, for example, when you should have arrived at yourdestination.